Welcome to Morsels, your go-to newsletter from MAJC, breaking down hospitality insights into bite-sized chunks.
There’s no manual for running a successful restaurant, bar, or hotel—so we made one. With years of industry experience, we’ve been in the trenches, built the teams, and fought the fires. Now, we’re bringing those lessons to you. This is more than a resource—it’s a crew of like-minded operators, chefs, and leaders sharing real-world solutions. We’re fired up to have you here.
🎥 WATCH: How Chef Jonathon Sawyer Crafts a Culture Focused on Continuous Improvement
Chef Jonathon Sawyer lives by the mantra “always happy, never satisfied”—and it shows in the way he builds teams and kitchens that never stop improving. On this week’s Serving Success, he shares how to create a culture where growth is constant and excellence is the standard.
- Encourage feedback: Give your team a voice in refining processes.
- Iterate workflows: Small tweaks lead to big improvements.
- Sharpen technique: Dialing in the details makes the whole operation better.
- Embrace learning: Mistakes are fuel for progress.
🎙️LISTEN: Karen Akunowicz on Owning Your Vision and Scaling a Restaurant
For Chef Karen Akunowicz, opening Fox & the Knife wasn’t just a career move—it was the fulfillment of a lifelong dream. But getting there took more than just passion. On this week’s Restaurant Ready, Karen gets real about what it takes to build a restaurant from the ground up and scale it into something bigger.
- Have a clear vision: Knowing what you stand for is key to long-term success.
- Build the right team: Surround yourself with people who inspire and elevate your work.
- Standardize and scale: Growth requires structure, from hiring to brand expansion.
- Put yourself out there: Rejection is part of the process—keep pushing forward.
📖 READ: How to Create a Customer Journey That Keeps Guests Coming Back
Ever wonder why some restaurants turn first-time diners into lifelong regulars? It’s not just about great food—it’s about nailing every step of the guest experience from discovery to return visit.
Our Customer Journey Template breaks down the five key stages—Entice, Enter, Engage, Exit, and Extend—to help you refine every touchpoint and build lasting guest loyalty.
We know the right tools can make all the difference, which is why we’re sharing proven templates, decks, and docs—so you can spend less time reinventing the wheel and more time focusing on what matters.
☕ LEARN: Live Q&A with MAJC Co-Founder
Got a burning question about your business? Need a fresh perspective on hiring, menu strategy, or keeping your team motivated? Join MAJC co-founder and award-winning chef Matt Jennings for a live Q&A where we tackle real challenges, share insider insights, and connect as a community.
📅 Wednesday, February 19th, 12:00 PM EST
Want to connect with industry leaders? The MAJC Community is built for hospitality pros who want the insights, tools, and support to drive sustainable, profitable businesses. Join the community, and let’s build something great together.
Cheers,
Your Friends at MAJC
