
Welcome to Morsels, your go-to newsletter from MAJC, breaking down hospitality insights into bite-sized chunks.
This week, we’re bringing fresh ideas to help you stay grounded while growing. Tyler Florence breaks down what scaling actually takes, Lamar Moore keeps it real on how hospitality is evolving, and taqueria trailblazer Alex Stupak drops gems on profit and creativity. Plus, get a front-row seat to Kevin Boehm’s approach to leadership, longevity, and enlightened hospitality.
Let’s get into it.
🎥 WATCH: Tyler Florence on Scaling Restaurants Without Losing Soul
With nearly three decades on Food Network and a portfolio of restaurants from SFO to Union Square, Tyler Florence has seen it all. In this candid episode of Restaurant Ready, he opens up about the systems behind the scenes, the stories behind the wins, and what it really takes to build a restaurant empire that lasts.
Takeaways:
- Start small, stay consistent, and let your concept prove itself.
- Hospitality isn’t scalable without systems.
- Don’t raise money for someone else’s building—negotiate real partnerships.
- Create signature dishes that define your brand and drive word-of-mouth.
🎙️ LISTEN: Lamar Moore on Evolving Hospitality and What Comes Next
On Serving Success, Chef Lamar Moore reflects on how hospitality has shifted—from the days of white-tablecloth formality to today’s more casual, guest-first experiences. It’s a thoughtful conversation about how operators can adapt without losing the heart of service.
Takeaways:
- Hospitality now evolves every few years, not decades.
- Experience, not formality, drives modern guest expectations.
- Staffing, pacing, and adaptability are crucial to sustainable operations.
Sponsored by Le Creuset’s Gourmand Collection—commercial-grade cookware for teams that move fast and don’t compromise.

📖 READ: Seven Tips from Alex Stupak on Profit and Creativity
Taqueria trailblazer Alex Stupak shares how he balances creativity and clarity at Empellón. These seven lessons—from branding to menu engineering—will help sharpen your thinking and your margins.
Takeaways:
- Build a strong brand identity—and reinforce it everywhere.
- Systematize creativity with clear, consistent processes.
- Be bold on the plate, but make it make business sense.
☕ LEARN: Live Expert Session with Kevin Boehm — Wednesday, April 30th
Join us for our next MAJC Expert Session with James Beard Award-winning restaurateur Kevin Boehm. Kevin will share hard-won lessons from opening 40+ restaurants, leading through crisis, and building brands that stand the test of time.
Bring your questions. Walk away with practical strategies. This is your chance to ask anything and get unfiltered, practical advice.
Wednesday, April 30th | 12:00–1:00 PM ET
Cheers,
Your Friends at MAJC
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